How we helped
The 2030 Water Resource Group—a public, private, civil society partnership—engaged Castalia to see what could be done. We developed new business models that would increase the efficient use of water in agriculture and promote uptake of these technologies by maximizing the income of smallholder farmers. These business models worked through incorporating new irrigation technologies and crop varieties. We built a financial model to forecast cash flows for companies and farmers, and conducted an economic cost benefit analysis of the proposed models, demonstrating that they were privately profitable and socially beneficial. We identified industry players who could spread awareness of the models while providing technology support and financing.